A store increases the price of a jacket by 25%, then offers a 20% discount. If the final price is $180, what was the original price?

Wed, 06 May 2026 23:36:36 +0000

**Why a Store Raised a Jacket’s Price by 25% and Then Ran a 20% Discount—What Real Shoppers Need to Know** In a time of rising costs and shifting consumer habits, one retail trend is gaining quiet but noticeable traction: strategic price hikes followed by discounts that create perceived value. A striking example involves a jacket whose original price was raised by 25%, then discounted by 20%—resulting in a final retail price of $180. Understanding how such a pattern works reveals insights into modern pricing psychology and consumer decision-making. This move sparks curiosity because it balances two familiar retail tactics: price inflation and promotional appeal. Retailers often test whether a higher price, followed by a meaningful discount, drives stronger engagement and sales. In this case, the final figure—$180—hides a calculated pattern that influences perceived savings. ### How a Price Hike and Discount Really Work in Retail